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Background

Current and/or past roles in the area of work and career include designer of experiments in research psychology, advertising and corporate assignment photographer in San Francisco, Director Of Operations in start-up ventures, skydive instructor, patent holder and product developer, start-up venture helmsman. William now assists businesses, as opportunities arise, with product development, marketing and vision -- not through a reiteration of conventional wisdom which tends to segment business into parts, but rather by reunifying the organization into a whole. This includes, amongst other things, changing the concept of "employee" to that of "co-creator", teaching the principles of reality creation and the application of metaphysical truths to business. In addition, he teaches metaphysical principles through his writings, private counseling and small groups.

 

Roots Of Perspective

As William has come to understand, some of us are meant to be specialists (experts in one area); others, synthesizers (or generalists) who see the overview and the parts working as a whole. The latter tend to be skilled problem solvers. As his background might suggest, William was cut from that cloth. Alas, this tendency toward too many interests, rather than focusing upon a specialty, is all too often viewed more as a shortcoming than anything. Not surprisingly, the specialist is more highly valued and sought after--especially in the world of big business. As most overview / generalist types know from experience, while businesses claim an immense desire for problem solvers, they don't really know how to fit them into the organizational scheme. Corporations are segmented into departments of specialists. While this is the way of conventional wisdom, the parts don't necessarily function as a whole. It is leaders who are synthesizers who recognize this and who can bring these organizations back to working as a whole.

William eventually came to understand that there is an immense need and important role for both the synthesizer and the specialist and has spent no small effort over the years advancing that truth. He has come to understand that the effort of showing others the value of the overview perspective was part of the unfolding of his own individual abilities. He now teaches that each of us has a unique array of talents and abilities that we are to use for the advancement of good in our world. And that in so doing, we will find great joy in our lives and experience success and abundance. Alas, discovering our talents, who we are and finding the place where we can best contribute, often is the challenge for many of us. But he also teaches that, from a more cosmic perspective, this pursuit of discovering ourselves is all part of the larger scheme of life.


Personal Account Of A
Journey To Self -Discovery

Over twenty years ago I began a journey of self-discovery. As with many, it was motivated by dissatisfaction with some elements of my life. Some parts were great; others not so good. I wanted to know why good comes so easily to some people or in some areas of life and not for others. Was it a matter of luck; if so, I wanted to know how luck operates? As I began this journey, I began to read books about self-actualization and the creative power of the mind. References in one book would lead to others--many others. Soon, I began to see a common idea expressed over and over--that the human mind has access to powers far beyond those we ordinarily credit it with. These powers of the mind that I was beginning to learn about, are beyond the physical and material. I found this remarkable and the implications, quite frankly, astounding. It meant that our minds could access infinite powers that we could utilize to create-- just by thinking.

The resource tree began to expand incredibly. All of this knowledge however, did not mean that my life necessarily became better. The powers existed but understanding the laws by which they worked was something else again. I often noticed that others who discovered these same ideas were able to utilize them and apply them more effectively than I was.

During this time, I began to discover who I was in the world, i.e., what my personal abilities were. I began to find opportunities to apply my unique problem solving abilities. I was interested in business and by becoming involved in various start-up ventures, I found my skills applicable to most facets of business. In start-ups, there often is not the money available to hire various departmental specialists; so someone who has a good grasp of many areas and is a quick study (able to get a working grasp of previously unfamiliar areas rather quickly) is of value. Where I did not have the particular skill needed, I fortunately had the insight to determine what sort of specialist could best fill the job, find the right person and hire him / her per assignment. It was clear to me that the overview perspective was a worthy attribute. Seeing the interrelationships of many disciplines is a key ingredient in innovation and vision work. It provides the perspective necessary to bringing coherency to an organization as well as a project.

I began to see that this process of discovering who I was "in the world" is also related to discovering who we are within the larger context of the universe. That, not surprisingly, fueled my desire to know more about who we really are, beyond our personalities and physical bodies. What is this eternal part of ourselves and how is it related to our being in the world?

What I have discovered is the basis for a book in progress, the focus of which is assisting others who also set upon this seeking journey and find themselves unable to really make the changes in their lives that they desire, despite the knowledge.

 

Copyright ©, 2001-2006, William Gunderson,
All Rights Reserved

 

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